Montag, 16. April 2007

Itchy cracker! Let's hate them.

Do you know what's a brain cracker? Well, if you could eat it, it would be less harmful. But this cracker doesn't belong to the category "Biscuits". It's more something not substantial...
Sometimes in life you get a task you don't really know what for. You do and do and do, and cracking it doesn't come so easy. Normally it's a sign that the campaign isn't really a campaign. The concept isn't really campaignable then. And that's sad. But you do and do and do to get the 3rd visual. Another problem is then, if the campaign is more a patch work of different ideas. And after some reviews and questions it's still not clear which way to go or what is expected. That can happen... but it's going to be better...

Mosquitos. That's a topic Rob & Bob can talk about for hours. They are there even if they aren't there, if you know what I mean. You normally don't see them, but hear. They slip through key holes, and we are sure about the following statement: They have brains, too! Such a small brain, but a sooooo good sense for hiding. It's incredible. And when they appear in a flock, they search a hiding place while the light is on, and when you switch it off, one of them, the sleep-check-mosquito, flies to you and checks if you are already asleep. That's usually the one that dies first... hehe... You thought that was the only one, but then after a while the whole gang comes out and terrorizes. In the morning you have itchy mosquito bites. Everywhere.


In resumé: Today was a day on stand-by. Tomorrow, it's green light again to be seen.

2 Kommentare:

INKEN + MAAT hat gesagt…

I hate them, too!
Don't let them get you down, Brain smashers. Regards from Hamburg

Robin Stam hat gesagt…

Haha, there are lots of those little buggers there in Amsterdam. Especially in the summer it´s the mosquito capital of Europe.

Cool to read about what you´re doing in Amsterdam. And my compliments for the good copy ;-)

Have fun @ Springer and say hi to Hans Bolleurs from me!